The latest news in marketing automation, web design, social media, and user experience.
Social media can be a goldmine when it comes to market and audience research. There are millions or even billions of consumers all engaging online and expressing their thoughts, sharing with their networks, and making purchasing decisions. Whereas older methods of researching a target audience were time-consuming and expensive, social media market research can be...
It’s rare that Google reveals any of its actual ranking factors, so it came as a big surprise when representatives announced they would reward sites using HTTPS encryption with a boost in search results.
Content marketing has gone from being the future of digital marketing, to the here and now, but where does social media sit within the overall content marketing strategy mix?
There are dozens of reasons to use social media, but we’ll keep it to the top ten. These are: You will find whomever you want to do business with somewhere online You will find whatever knowledge you need about any market or any person online You can reach your market by simply engaging in the...