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What is a sales funnel? A sales funnel conceptualizes the process of selling a potential client, from the first impression down to closing the sale. When you look at a sales funnel, the first thing to consider is what we will call Inbound Marketing. Inbound Marketing begins with establishing social media profiles on various platforms that...
Whenever I see one of those “Top ten designs of the year” or “Eight keys to good navigation design” I usually rip into them. It’s really not that I am a negative person. It is just that they always tend to be so overly simplistic. They underappreciate the importance of context or completely misunderstand human behavior.
Our team has come up with ten usability guidelines for web developers and business owners. Following are the last five tips, continuing last week’s first five. For a free analysis of your website, request a free usability report from our experts.
Our team has come up with ten usability tips / guidelines for web developers and business owners. Below are the first five, and Part 2 will follow. For a free analysis of your website, request a free usability report from our experts.
If you’re like most SEOs, you spend a lot of time reading to rank for SEO. Over the past several years, I’ve spent 100s of hours studying blogs, guides, and Google patents. Not long ago, I realized that 90% of what I read each doesn’t change what I actually do – that is, the basic work...