Improving Users’ Visits with a Website Audit
Last week, we talked about the importance of doing a year-end business review. This week, we will present the importance of doing a website audit and content review.
Last week, we talked about the importance of doing a year-end business review. This week, we will present the importance of doing a website audit and content review.
Search Engine Optimization (SEO) is concerned with helping to raise your website on a list of returned results when people perform a search for your business. In other words, when customers search on Google for a business like yours, how far down the list will your business appear? The closer to the top, the more...
If you ask most Web developers about Section 508 they will respond with something about their site being accessible to the blind. Most people don’t realize that 508-accessibility is not just about making Web sites accessible to the blind. Section 508 is about removing barriers and making Web site information accessible and usable to all.
As many of you well know, designing a web site can be very difficult. Part of that difficulty is in creating an information architecture that represents your content organization and labeling the links to make that content easy to find.
A landing page is a website page that is created for one purpose – to persuade the site visitor to convert into a customer by making a sale, completing a form (thereby becoming a qualified lead), signing up for a newsletter, etc. We provide this landing page quick reference so you can pull it out...