9 years ago
3 Warning Signs Your Website Annoys Users
What truly matters in the realm of Web success is whether or not your site is usable – and to what degree. What indicators, however, exist to help a website owner know this or not?
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The latest news in marketing automation, web design, social media, and user experience.
10 years ago
Radical Redesign or Incremental Change?
Summary: Before you throw out the old and bring in the new (redesign), make sure you have solid evidence that doing so is necessary to achieve user-centered goals.
10 years ago
User Experience Tips: How to Seduce Ecommerce Visitors to Buy
Every day, people visit your store and leave because they couldn’t find what they wanted. You need more than top rankings on Google. People have to be able to navigate to the product they want and trust you enough to buy. Your website’s user experience (UX) should focus on building your visitor’s confidence by helping...
10 years ago
Inbound Marketing with Social Media
What is a sales funnel? A sales funnel conceptualizes the process of selling a potential client, from the first impression down to closing the sale. When you look at a sales funnel, the first thing to consider is what we will call Inbound Marketing. Inbound Marketing begins with establishing social media profiles on various platforms that...
10 years ago
Is Your Website Navigation Easy to Use?
Our discussion will focus on menu navigation of a website, and we have chosen to review Standard Market’s website. Standard Market is a local high-end grocery store with a restaurant and taproom. When we review main menu navigation on websites, the first thing we examine is the menu location. Users want to see the main menu navigation at the...