The latest news in marketing automation, web design, social media, and user experience.
Last week, CueCamp shared with you the do’s and don’ts of creating a user-friendly website. Today we want to share with you how to create a homepage that will not only showcase your company in a way that will sell, but will also retain your users. CueCamp has put a list together of the top...
What truly matters in the realm of Web success is whether or not your site is usable – and to what degree. What indicators, however, exist to help a website owner know this or not?
Summary: Before you throw out the old and bring in the new (redesign), make sure you have solid evidence that doing so is necessary to achieve user-centered goals.
Every day, people visit your store and leave because they couldn’t find what they wanted. You need more than top rankings on Google. People have to be able to navigate to the product they want and trust you enough to buy. Your website’s user experience (UX) should focus on building your visitor’s confidence by helping...
What is a sales funnel? A sales funnel conceptualizes the process of selling a potential client, from the first impression down to closing the sale. When you look at a sales funnel, the first thing to consider is what we will call Inbound Marketing. Inbound Marketing begins with establishing social media profiles on various platforms that...