6 days ago
The Review Habits That Became a Federal Problem
Asking your staff for a five-star review used to be a harmless favor. Under the federal rule now in force it is a violation, and the penalties are per review.
1 week ago
Your Buyers Arrive Knowing What an AI Told Them
Buyers no longer arrive empty-handed. They arrive holding an answer an AI gave them about your company, and the only question left is whether it holds up.
2 weeks ago
The FTC Is Reading Your Made in USA Claims This Year
Domestic sourcing is a genuine selling point right now. It is also an enforcement priority, and the FTC spent 2026 writing to manufacturers about how they word it.
4 weeks ago
Your Input Costs Jumped and Your Sales Page Did Not Change
Raw material costs jumped more than 25 points in a single quarter, NAM found. When you have to raise prices, marketing stops selling and starts justifying.
1 month ago
A Third of Patients Ask a Chatbot Before They Ask You
A third of US adults now ask an AI chatbot about their health, and a quarter use one to work out their symptoms. Your content is no longer the first thing they read.